I’ve been kicking around the idea of developing a niche blog content generator program for a while now. I’ve noticed that people are wondering how to create this content.
I’ve written on this topic before so to get more background on my thoughts, you may want to read these articles too if you haven’t read them before:
- More ‘How To Write Niche Blog Articles’ Fun
- The Art of the Rewrite
- Finding Niche Blog Content
- How to Create ‘Fast Food’ Articles
Now, let’s look at a few content ideas that I’ve had and have been using on my niche blogs.
Long or Short Articles?
This is something I’ve been debating over and over again myself and here’s what I’ve observed.
First, the length isn’t that important if you can score significant search hits with your main keyword. A short, 300 word, article seems to attract search traffic just as well as a 1500 word ramble. I’ve had a very short article and a lengthy article both do well in search results.
However, according to what Grizzly has said and from what I’ve observed on my own blogs, if your niche blog is new and/or is in a highly competitive niche, a long ramble allows you to nail more long tail terms. Plus, it will allow you to use the main keyword more times than you could get away with in a short article. This has caused me to lean toward longer articles on my newer niche blogs.
Does article length affect click through? I’m not sure but I think you have to integrate an article length strategy in with your overall blog design. For example, if you place your Adsense ads at the end of an article like they were related posts, this might not convert as well on a long article, where the reader might get bored with the ramble and never get down to them. Likewise, placing a 336×280 large rectangle or 160×600 Skyscraper block at the top of short article may cause it to look awkward or spammy while such a block may fit in more naturally with a wide column on a long article.
From what I’ve observed from comments some people get caught up in thinking that they have to create dozens, if not hundreds, of entirely unique articles on a niche topic. The secret is that you don’t have to do this. While the actual wording has to be somewhat different to avoid the Google duplicate content filter you are otherwise entirely free to say essentially the same thing over and over again.
Remember, the search visitor isn’t going to read boring, almost identical, article after article on your niche blog. You want them to read just enough of one article to cause them to, hopefully, click out on an ad. As Vic puts it, you want a stupid bounce rate. This is very different from what you see on the typical socially oriented or authority blog where the concern is to build a reader base.
For example, on a personal finance niche blog I have about 400 posts on it right now. That sounds like a lot but really it’s the same 25 or so articles rewritten with different titles and slightly different wording many times. The base articles were either PLR articles or articles I generated using Instant Article Wizard. Any time I want to create a new article for this blog, I just mix and match pieces from my template articles and do a quick, minor, rewrite.
I mentioned this in a comment on someone else’s blog. Look at popular hobby magazines, for example, such as those in two of my favorite hobby areas, guitars and martial arts. In guitar magazines you’ll see the same old Jimi Hendrix cover story at least once every 18 months. In martial arts magazines, hardly a year will go by without having Bruce Lee on the cover. Both these guys have been dead a long time but they define a large part of the niche. Thus, it’s always a safe publishing bet for these magazines to do a cover story on them. I recommend finding the constants, the Hendrix or Lee, in your niche and working them as much as possible.
Developing a Content Generation Program
As some of you may know, my professional background is in software development. I’ve been kicking around the idea of writing a niche blog article generation and management program for a while and I even have a bare bones program written at this point. Essentially what it does right now is take a base article, such as a PLR, and then adds random filler conversational phrases/sentences and keyword rich section headers at various points.
The end product still needs manual editing, of course, to avoid duplicate filtering. I’ve been kicking around some ways to automate this part as well although some of these techniques, such as synonymization and randomization, produce very poor content.
What I’d like to hear from you are some ideas on what you would like to see in such a program. What would you want in a program that helped you generate articles for your niche blogs? Leave me a comment and let me know what you would like to see.