Here are my biggest mistakes, so far. These weren’t made with OpTempo but with other blogs.
1. Not Using WordPress.
I first tried using the blogging system built into Tripod. It’s got a few clever AJAXy tricks but ultimately is quite limited and you can’t use PHP to build enhancements. I also tried to write my own “Do-It-Yourself” blog/CMS solution. I’m a programmer by trade so I thought I’d write my own. It’s not a good idea to try to reinvent this wheel.
2. Not Knowing How to Bring in Traffic to a Blog.
I used the same old SEO tactics that I had used for mini-site building. It worked OK to get about 10-50 hits a day but traffic didn’t really take off until I started using social media. Now it’s at 500+ a day on the same site, VB Notebook For .NET. I’m still working on learning this one but I’m seeing improvements.
UPDATE: The “real deal” here is that getting incoming links from social media sites helped boost the search placement of the blogs. See my more recent posts, such as Link Building Tips for Niche Blogs for a more complete rundown of how to do this.
3. Not Starting to Blog Seriously Sooner.
I was out of work last summer and I would have had plenty of time to do what I’m doing now on OpTempo whereas now I’m pressed for time to get everything done. If you have the time available, don’t let it go to waste.
4. Not understanding or using RSS.
I originally didn’t make my RSS feed available due to splog fears. Dumb move, dumb.
5. Not Allowing Comments
I originally didn’t allow comments on VB Notebook for .NET because I figured (a) that people wouldn’t want to comment and (b) I didn’t want to deal with comment spammers. Yes, another dumb move. I now have about the same number of comments as I do posts over there. It’s too bad that many technology bloggers won’t permit comments.
Is there another mistake brewing such as posting too often? We’ll see.
Let me know what you have to say. What were some of your blogging mistakes?
(EDIT: Oops, add #6. I linked to a scrapper site rather than the original site. That’s been corrected now.)